Hogar Noticias Epic Games Store vendrá preinstalada en los dispositivos Android de Telefónica

Epic Games Store vendrá preinstalada en los dispositivos Android de Telefónica

Jan 17,2025 Autor: Evelyn

Epic Games y Telefónica forjan una importante asociación, preinstalando Epic Games Store (EGS) en los dispositivos Android de Telefónica. Este movimiento coloca a EGS junto a Google Play como una opción de tienda de aplicaciones predeterminada para los clientes de O2 (Reino Unido), Movistar y Vivo a nivel mundial. Este no es sólo un detalle menor; es un golpe maestro estratégico para las ambiciones móviles de Epic.

El amplio alcance de Telefónica en numerosos países hace que esto cambie las reglas del juego. El EGS preinstalado aumentará significativamente su visibilidad y accesibilidad para una amplia base de usuarios. Para muchos usuarios ocasionales, la comodidad es clave; a menudo se ciñen a opciones preinstaladas. Al cerrar este acuerdo, Epic supera un obstáculo importante y obtiene una ventaja significativa en mercados como España, el Reino Unido, Alemania y América Latina.

Esta colaboración representa más que una simple preinstalación. Es una asociación a largo plazo que se basa en su colaboración anterior en 2021, que llevó el O2 Arena a Fortnite. Para Epic, envuelto en batallas legales con Apple y Google, esto representa una maniobra estratégica sustancial, que potencialmente allana el camino para éxitos futuros y ofrece una selección más amplia de juegos móviles a los consumidores.

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