Hogar Noticias Nintendo saca anuncios de la televisión japonesa sobre el escándalo sexual

Nintendo saca anuncios de la televisión japonesa sobre el escándalo sexual

Mar 25,2025 Autor: Ellie

Una de las principales redes de televisión de Japón, Fuji TV, ha dejado de transmitir anuncios de Nintendo debido a un escándalo sexual que involucra a Masahiro Nakai, un prominente presentador de televisión y ex líder de la banda SMAP Boy. La controversia estalló en diciembre de 2024 cuando la revista Josei Seven reveló que un empleado de TV de Fuji de alto rango había organizado una cena para colegas. Los informes posteriores de la revista Weekly Bunshun revelaron que solo Nakai y una mujer asistieron a la cena, lo que llevó a acusaciones de agresión sexual contra Nakai. Según los informes, el caso se resolvió fuera de la corte con un acuerdo de 90 millones de yenes, aproximadamente $ 578,000.

En respuesta al escándalo, Fuji TV ha involucrado a abogados independientes para investigar más la situación. Existen crecientes preocupaciones sobre la supuesta práctica tácita de la red de usar presentadoras para entretener a las celebridades, lo que ha intensificado el escrutinio en sus prácticas internas.

La decisión de Nintendo de sacar sus anuncios lo alinea con más de 50 compañías, incluidos gigantes como Toyota y Kao Corporation, que también han dejado de cooperar con Fuji TV. Mientras tanto, Fuji TV reemplazará los anuncios de Nintendo con puntos sociales del Consejo de Publicidad Japón (AC Japón), una organización sin fines de lucro dedicada a mensajes de servicios públicos.

El público japonés ha respondido positivamente a la postura de Nintendo. Muchos usuarios en la plataforma X han expresado su apoyo, expresando la esperanza de que las empresas continúen priorizando las prácticas comerciales éticas en el futuro.

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