Best Times to Buy a New iPad Annually

The Apple iPad stands out as a top-tier tablet, offering a versatile range of uses and features that cater to everyone from budding artists to students taking notes in class. It can even serve as a makeshift laptop with the right accessories, making its possibilities truly endless. Given its utility, it's no surprise that iPads come with a premium price tag. However, savvy shoppers can find significant discounts throughout the year, making it more affordable to own this coveted device.

To maximize your savings, keep an eye out for major holidays and sales events, where discounts can reach up to 50% off on brand-new iPads. Timing your purchase can be challenging, but we've outlined the best times to buy an iPad to help you make an informed decision. As we approach the sales events of 2025, stay tuned for the best deals on the latest iPad models!

Best Times to Buy an iPad

When New Models Release

The optimal time to purchase a new iPad is around the release of new models. Retailers typically stock two generations of iPads, and they often discount the older generation to clear inventory when a new model hits the market. This strategy can lead to substantial savings on models like the iPad, iPad Air, and iPad Pro if you buy just before or after the new releases.

Timing is crucial here, as different iPad models have varying release schedules throughout the year. For instance, if you're eyeing an iPad Pro, don't expect discounts when new iPad Air models are released. With the recent launch of the new iPad and iPad Air, expect prices on the previous generations to drop soon.

Black Friday and Cyber Monday

Black Friday is another prime opportunity to snag an iPad at a reduced price. Online giants like Amazon offer deals on iPads, including discounts on the latest models. These deals can be time-limited or span the entire sales period. We've already seen early Black Friday discounts on the 2021 9th Gen iPad. As Cyber Monday approaches, anticipate additional incentives from Apple, such as a free Apple gift card with new iPad purchases.

New Year's

The start of the new year, particularly around New Year's, is another excellent time to buy an iPad. Retailers, including Apple, often clear out leftover holiday inventory, leading to significant discounts. While current generation models might not see major price cuts, older models can be discounted by up to 60%. If you miss the holiday sales, this is your next best chance to save, and you won't have to wait long.

Amazon Prime Day

Although not as lucrative as Black Friday, Amazon Prime Day remains a stellar time to buy an iPad. Amazon consistently offers discounts on various iPad models during this two-day event, making it a reliable window for finding a good deal. This year, even the newest iPad models saw discounts, though they were modest. Prime Day typically occurs in mid-July on a Tuesday and Wednesday, with another event likely in mid-October 2025.

Back to School Promotions

August, just before the school year starts, is another great time to buy an iPad due to back-to-school promotions. Retailers often offer substantial discounts, and Apple typically reduces prices on select iPad models for a few weeks leading up to the school season. Students can also benefit from exclusive discounts. While the end of summer might not be the most convenient time, it's a surefire way to save money. Last year, Apple offered a free $100 gift card with iPad Pro purchases, and similar promotions are expected in 2025, along with additional Labor Day sales discounts.

New iPads Available in 2025

Apple recently released new iPad models in 2025, including a refresh of the iPad Air and the new 11th generation iPad. The M3 iPad Air starts at $599, while the new 11th-generation baseline iPad starts at $349. These updates are more about enhancing specs than major redesigns, but they offer improved performance over their predecessors, making them excellent choices for those looking to buy a new Apple tablet.