The Coalition's surprising purge of the official Gears of War YouTube and Twitch channels has left fans reeling. The channels, once brimming with classic trailers, developer streams, and esports highlights, now feature only a handful of videos. This drastic cleanup comes shortly after the highly anticipated reveal of Gears of War: E-Day, a prequel set fourteen years before the original game.
Gears of War: E-Day, slated for a 2025 release, aims for a near-reboot, focusing on the origins of Marcus and Dom during Emergence Day. The Coalition even teased the game within Gears 5, building hype for its impending launch. Yet, the simultaneous removal of nearly all content from the official channels has sparked speculation.
The remaining videos are limited to a 2020 fan-made tattoo compilation and the E-Day reveal trailer. This action has disappointed long-time fans who valued access to the franchise's rich history, including critically acclaimed trailers like the original Gears of War trailer, whose iconic use of Gary Jules' "Mad World" was subtly referenced in the E-Day trailer.
The prevailing theory suggests The Coalition is aiming for a clean slate, symbolically erasing the past to emphasize the prequel's fresh start. However, it's possible the videos are merely hidden and could reappear later. Currently, fans seeking older content will need to rely on third-party uploads, though finding developer streams and esports archives may prove challenging. The complete removal of the content, however, remains a significant event within the Gears of War community.